3 Credit cards. Presentation of a non-Trigger Format also depends on the graphics capabilities of a merchant’s website and in-app interface. Such use of the Contactless Indicator and the Contactless Symbol must comply with these requirements and the EMVCo standards and specifications. Optional messaging set in FF Mark Medium or similar san serif font may accompany the Contactless Indicator. Note: Gray boxes in the examples of displays represent a payment option or access mark, as applicable. All fonts are categorized and can be saved for quick reference and comparison. Note: Non-compliant examples become compliant when Mastercard branding is added to the display in compliance with Using with other payment options and access marks* (e.g., (1) with acceptance marks, adding Mastercard, Maestro, and/or Cirrus branding at parity with size, frequency, color treatment, location, and prominence equal to that of all other acceptance marks and (2) with access marks, adding Mastercard, Maestro, and/or Cirrus branding with similar prominence to any access mark displayed (characteristics to consider for similar prominence, include size, frequency, color treatment, and co-location within the same field of vision)). Mastercard family of brands To ensure the greatest legibility of the Mastercard Symbol, follow the recommended minimum size specifications (size may depend on screen/print resolution). Note: Since November 2018, the full-color Mastercard Symbol without the word “mastercard®” is featured on cards. In these cases, the Mastercard Symbol and the last four digits of the account number may be used (Refer to image of activity tracker in the digital section of the. On physical cards, the Mastercard Symbol must be printed in full-color match PANTONE. The Contactless Indicator must be displayed (if a Contactless Indicator may be present) and may be placed anywhere on the device, provided the Contactless Indicator is clear and legible and meets the display requirements. Checkout/digital icon use examples include e-commerce website and in-app interfaces, where Click to Pay is available. In the Europe Region, if the Mastercard (or Maestro) account number is co-badged with another payment scheme, the Mastercard/Maestro branding or card image should preferably be displayed separately from the mark or card image of the other payment scheme. MASTERCARD™ Font: Licensing Options and Technical Information. When the Mastercard, Maestro, or Cirrus name and/or Mastercard Symbol or Mastercard, Maestro, or Cirrus Brand Mark are used, the following trademark attribution notice must be included once in the communication, as applicable: Note: On digital communications and small-size marketing communications, the above trademark attribution notice is not required. Use the one that best fits your needs. Such Mastercard licensed customers or other entities may use the EMVCo Marks subject to the terms and conditions set forth in this section and the EMVCo standards and specifications available from EMVCo, including from the Internet website of EMVCo (currently located at https://www.emvco.com, as such website address may change from time to time). Mastercard program identifiers, if applicable, must be proportionately sized to match or exceed physical card design standards. All ATM locations must display the appropriate decal sticker for the brands which are accepted on or near the main entrance. The Symbol is used on cards to signal acceptance on merchant websites and apps, as well as in select marketing materials. Refer to Mastercard Rules, Rule 5.11.1 “Discrimination” of Chapter 16, “Additional U.S. The Mastercard Brand Mark is used in materials created by Mastercard, its issuers, acquirers, and co-brand partners to market and promote Mastercard products and services. Mastercard has introduced an evolution of its brand identity that is simplified, modernized, and optimized for an increasingly digital world. More 40 000 fonts on 911fonts.com! ILLUSTRATIVE, BUT NOT EXHAUSTIVE, EXAMPLES OF COMPLIANT AND NON-COMPLIANT DISPLAY OF THE CLICK TO PAY ASSETS IN AN INTEGRATED MERCHANT TRIGGER. Up to 40,000+ fonts. Please contact your Mastercard representative or contact us at. We also provide additional formats for website design (WebFonts), along with eBook and Mobile App licensing options. For complete information, refer to Use at physical merchant locations. Region and U.S. †Refer to Mastercard Transaction Processing Rules 3.13 and 4.7 for e-commerce and contactless transaction receipt requirements. Where full-color Mastercard/Maestro branding is not technically possible, or when all branding on a device is intentionally one color, one-color Mastercard/Maestro branding may be used. These assets, referred to as the “Horizontal mark” can be used in marketing materials to signal Click to Pay participation and acceptance or can be used to trigger a Click to Pay transaction at the point of interaction. Mix it up! Payments-primary devices requirements include: Payments-secondary devices requirements include: Mastercard/Maestro branding in a contactless transaction. The key to working with different font types is finding the “match made in heaven.” While great brand fonts shouldn’t drive too much attention, bad font pairs stick out like a sore thumb. Use cases could include traditional watches (e.g., non-digital), apparel, jewelry, car remotes, and similar devices. Note: if you are using Illustrator CS5, select the credit card and click the Draw Inside option to Paste (Cmd/Ctrl + V) inside the objects. Any combination of the Click to Pay name, icon/Vertical mark, and Horizontal mark asset may be used in non-Trigger Formats within user interfaces. Always surround the icon with sufficient clear space, which as a general requirement must be equal to one quarter (.25x) of the full height of the icon (x). See. Simply extend the height of the artwork to accommodate additional lines of text where applicable. Note: The ™ and / or ® trademark symbols (or other symbol required under local law) must be used. Also display Mastercard branding at the point of interaction (POI) to encourage card use. Display the Mastercard® decal sticker on a main entry door or on a nearby window to signal acceptance. Immediate proximity means placement near a non-graphics supported payment selection format or textual confirmation of payment selected by the user, with a minimum distance of 8 pixels of white space between the graphical content of the Trigger Format and the payment selection. SRC System operating image SRC Participant Digital branding requirements for stored and tokenized credentials indicate how Mastercard branding should appear when credentials are displayed. Mastercard or Maestro contactless in marketing and communications. Unlike the tokenized card image, on a virtual account card image, the 16-digit PAN, CVC 2 value, and expiration date are required; the chip must be removed. At the point of interaction, Mastercard branding, including the decal stickers, must be afforded similar prominence to any access mark displayed (characteristics to consider for similar prominence, include size, frequency, color treatment, and co-location within the same field of vision), except in the e-commerce environment as follows. Physical decal stickers may be used on cash registers and terminals. Clearly visible on or near the cash machine and must not appear only on the ATM screen. The word “Click to Pay” and icon may be used together in marketing with or without the Vertical separator line. COMPLIANT DISPLAY OF A CLICK TO PAY ICON WITH PARTICIPANT MARK (E.G., ISSUER, ACCEPTING MERCHANT) AND SYSTEM OPERATING IMAGESFOR MARKETING USE TO SIGNAL CLICK TO PAY ACCEPTANCE ON A TERMINAL, OR COUNTER CARD, FOR EXAMPLE. Quote. There's nothing more satisfying than pairing the right script font with a design. 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